Pumped Back Up After a Patent Dispute
When faced with tough challenges, AIRGO charted their own course by reinvesting in marketing their brand
Brand Strategy – Content Strategy – Copywriting – Creative Direction – Digital – Messaging – Motion
A product innovator, AIRGO was the first to launch an automatic tire pressure monitor and regulator for tractor trailers in the 1990s.
AIRGO boosted sales and started earning valuable market share with a focused messaging strategy targeting drivers and fleet managers, a new responsive CMS-powered website, and an animated sales video.